Gearbox’s upcoming Borderlands 3 has been developed in conjunction with AMD, hopefully ensuring the co-op loot shooter will run in tip-top condition on AMD Radeon and Ryzen hardware.

“Developed from the ground up with AMD, Borderlands 3 will take full advantage of the most powerful PC hardware available,” says publisher 2K, “and is optimized for top performance and incredible gaming experiences on AMD Radeon graphics cards and Ryzen CPUs.”

Borderlands 3 has been developed using Epic’s Unreal Engine 4 which, together with the AMD partnership, should ensure it’s a well-optimised game with plenty of focus on PC-specific enhancements.

“The PC gaming community has been an important part of the success of the Borderlands series, and we are excited to be partnering with Epic who recognize its worldwide popularity and share in our commitment to bring Borderlands 3 to this rapidly expanding audience,” said 2K president David Ismailer. “Our mission, in addition to delivering the most engaging and captivating entertainment experiences, is to embrace new distribution platforms that will contribute to our effort to grow the audience for Borderlands 3.”

With Borderlands 3 due to launch through the Epic Store on September 13th, it could end up being one of the first games specifically designed to take advantage of AMD’s upcoming Navi 7nm GPU chips. Not only should we have new AMD Radeon graphics cards, but we should also be enjoying the fruits of the Ryzen 3000 series as well.

AMD has certainly played its cards rights with its marketing deals lately. Borderlands 3 joins the likes of Resident Evil 2, The Division 2 and Devil May Cry 5 as games designed to run best on AMD hardware. Nvidia’s usually aggressive approach to partnerships has seen Team Green lumbered with Anthem and Battlefield V marketing deals. It’s  fairly self-evident who’s making the smartest deals on that front.